ZER is a six-monthly journal published by the Faculty of Social Sciences and Communication at the University of the Basque Country/ Euskal Herriko Unibertsitatea. It publishes scientific articles in Spanish, Basque and English in the area of communication after external double-blind peer review.
ZER, which is present in major international databases and evaluation platforms, is among the journals with the biggest impact in its field. It also has reviews of the most important recently published books.
Number 33 | November 2012 | Volume 17
1 - Advertising self-regulation activity: A Comparison between Spain and US
2 - New advertising formats and mobile phones: mobile advergames
3 - Advertising Creatives in Peru: characteristics and work environment
4 - Strategic variations in the electoral spots of Television and Internet in electoral campaign
5 - Angry Lolita: girl power and rape-revenge in Hard Candy (David Slade, 2005)
6 - Some cognitive “whys” of semiotic analysis. An approach to convergences between Semiotics and Cognitive Psychology
7 - Hierarchies in the press coverage of the killings of ETA in the Basque media (1996-1998)
8 - Design and visualization of the information. Characterization of the infographic message in Spanish newspapers
9 - Media coverage and visibility of the World Social Forum in an increasingly transnationalized public sphere.
10 - Common editorials: from Transition period experience to Catalan press common article
11 - The synthesis digital infographics: The chance in the local communication
12 - Rescueing Journalist Verification2010-07-23